I saw this commercial on television yesterday. I had never heard of T. Boone Pickens before, but after a wikipedia search, I was familiar with some of his work in oil. Something about this advertisement seemed to make a lot of sense (by being no-nonsense), but I am curious whether there is some dark secrets about this guy.
He has definitely employed some great marketing people with a nice site, YouTube channel, twitter feed, blog, myspace, facebook page. Eat your heart out Al Gore…here is a message with action. What can you do about that?